MIPTV featuring MILIA 2008 - Focus on JapanFor its 45th edition MIPTV featuring MILIA celebrated Japan as the country of honour via a series of networking events and conferences.

See press release in English
See press release in Japanese

WHY JAPAN?

  • Currently the second largest TV market in the world
  • In 2012 Japan is expected to be the second-largest market for mobile television services behind the United States and ahead of Italy (source: Juniper Research Report 2007)
  • 60% of animation produced in the world has a "made in Japan" label on it (source: METI Report 2004)

FOCUS ON JAPAN HIGHLIGHTS